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• Investment efficiency evaluation of customer relationship management system: theoretical and practical aspects of return on investment methodology application

  Regina Jasilionienė, Rima Tamošiūnienė

  Abstract 844 | PDF Downloads 564 | DOI https://doi.org/10.3846/1648-0627.2008.9.221-237

  Page 221-228
  

  2008-09-19